Prove mastery with 3 questions

I was listening to Brandon Lucero’s podcast the other day and he was describing something he learned from Gary Vaynerchuk.   What’s funny is he started by saying he doesn’t usually listen to Gary V…

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Sharpening your ax

One problem I have with the epilogue of the Harry Potter book series is what happens to Hermione Granger.  I think she would have been a fantastic (and probably famous) witch. I say that because…

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Marketing so simple a third grader could get it

I’m a huge fan of simplifying your marketing messages.   This is why elevator pitches and other ways to “cut the fat” off your marketing are so popular.  Since we all have the attention span…

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Facebook: The dark night

My nephew’s goal is to make a full-time living as a social media influencer.  Some of his favorite Internet personalities make tens of thousands each month and he wants his share of the pie.  I…

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Putting a Face on the Problem

I was watching an episode of Star Wars Clone Wars last night.  The Galactic Senate was arguing back and fourth about taking on new loans to create new troops for the war.  About half the…

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