The rapper Pitbull has a song called, I’m off That. It’s one of those hidden gems that you’ll likely never hear on the radio. In the song Pitbull categorizes the things he wants NO part of as being, “off that”. And the the things he wants more of , he “loves that”.
Here’s lyrics from the song:
“Poppin’ bottles, I’m off that
VIP, I’m off that
Making it rain, I’m off that
But DJ’s, I love that”
As you many of you know, I don’t set goals in the traditional sense anymore but like Pitbull, there’s definitely some stuff “I’m off” and there’s some stuff I love from year to year. For example…
Reading business books for reading’s sake, I’m off that.
In business/entrepreneur culture, reading is encouraged a little. Have you noticed? Because of the gap between where I was and where I wanted to be was so vast, I figured I needed to learn a ton.
And I did! I didn’t know anything about art or business when I started. I was 100% right in building my reading habit and devouring books, magazines, and interviews. But there was a shadow side to doing this…
I read and learned more but eventually I was just checking boxes. Almost as if to boast that I read 50 books that year. Like I was bragging about my tailored suits or amazing golf score.
And again, reading is great. There’s certainly many worse habits to have. But I was too surface level. I didn’t go deep on most of the books I read.
Next…
Not claiming my genius, I’m off that.
I do tell a story of how badass I am, you know, when it’s convenient.
But always? Never.
With me being voracious with personal development, I found myself with another problem. My everything was tied to results. That meant that if I didn’t get the result I wanted, it justified me not being enough
Not making enough money?
Maybe I need a manifesting class.
Maybe I need a business coach.
Maybe I need to connect with my inner child.
Today I am the most wealthy, and beautiful, and loving place in my life but I treated myself like I was broken and flawed. I kept chasing and chasing solutions to find out WTF was wrong with me.
That is until I learned what Dorothy in the Wizard of Oz had to learn.
The solution was IN ME the whole time. But since I was never present for it, I had no access to it.
“Don’t walk through the world looking for evidence that you don’t belong. Because you’ll always find it.
Don’t walk through the world looking for evidence that you are not enough. Because you’ll always find it.
Our worth and our belonging are not negotiated with other people. We carry those inside of our hearts.
…then I may fit in for you but I no longer belong to myself”
-Brene Brown
Crappy clients, I’m off that. Bringing enthusiasm, I love that!
I’m at a point where I generally attract good to great clients. But as you know not all clients are equal, and some are more fun than others. My problem is when a project doesn’t exactly curl my toes, my energy level goes south and it effects my work. I learned a new way of framing from Matt Khan. It’s been pretty awesome for me.
Kahn says when you do something right, celebrate it. When you do something wrong, celebrate it. Don’t change your point of view. Just say, “I love it when you do that”.
Got a Friday deadline that changed to a Tuesday deadline? Instead of getting mad, say I love it when they do that. Or I love it when that happens.
Would it be total b.s.?
Of course!
But here’s the rub according to Kahn.
“Unconscious patterning does not exist in a field of enthusiasm”.
Next…
Ignoring myself, I’m off that. Self love and self care, i love that!
Loving yourself is the hinge that swings the big doors. It’s the foundation for every area in your life.
I was watching a video by Erin Lyons, and this is what she said about money:
Imagine you are spending, who you give the money to is expanding, and then they buy something and they expand the person who is receiving from them, everyone is expanding. Add that energy that you put out as it goes thru this energetic circle it collects more energy. So by the time it reaches you again there is more.
It’s like a snowball that tumbles down a mountain. It collects more snow as it goes down. It gets bigger and bigger. Imagine that the money you are spending isn’t leaving you permanently. It’s circulating and recirculating and returning to you bigger and more collected and expanded.”
This is a phenomenal way to look at your abundance, especially if, in reality, you don’t have much of it.
But let’s flip it. What if we replaced money with love of ourselves? We’d love ourselves and then it would expand. Like a snowball, getting bigger and bigger, and bigger.
But it can’t expand if we don’t put fuel in the tank first.
“When you stop fighting with the forces within you, the forces unite to serve your destiny. When you stop fighting with yourself you give all of yourself permission to bear witness to the master in you.”
-Matt Khan
And my favorite Jack Canfield quote…
“Let me give you the secret. If you were to meditate for twenty years, this is where you’d finally get to: Just be yourself. But be all of you.”
Not being 100% unapologetically me, I’m off that.
But 2025, I love that!
Adam