I’m on a copywriter’s email list. Today’s email had this line: “Copywriters are NOT writers! We are marketers. We are strategists. We are salespeople in print.” She said that quote was “every copywriting guru’s favorite…
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I don’t mind Kale but I don’t love it either. But what if it was wrapped in candy? Like white chocolate? Jolly Ranchers or… M&Ms? That may sound gross, especially if you love Kale. …
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When my mom was diagnosed with Fibromyalgia her doctor gave her a cheery little nugget of wisdom. He said something like… You will have pain everyday for the rest of your life. Well, that…
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I read an article about a female Montana Army National Guard soldier. I figured if it’s in the media, surely it’s gotta be about sexism. Inequality. Politics. Or some other crazy topic. But it…
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When I first wanted to get my copywriting biz off the ground I was stalled. I thought it was… Time. The market. Money. What really slowed me down was my crappy beliefs. I thought…
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