Mamby Pamby Land: Fun to visit but don’t stay there

I read a post the other day by an info marketer who struggled with getting leads.  Just about any business on Earth can relate to this problem, right?  She said maybe she needed to create…

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Everyone Loves a Good Mystery!

Big Foot.  Stonehenge.  The chupacabra.  There’s a lot of weird stuff out there we don’t understand.   Some things you can ignore but some force you to ask some pretty serious questions.  Like the strange…

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Chernobyl, Zombies, and why going small matters

Let’s talk about ZOMIBES!  But first, let’s pick up where we left off with Seth Godin’s Marketing in Five Steps.  To recap, here’s the first steps:   1.  Invent a thing worth making, with a…

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Turn up your volume

“Those who tell the stories rule the world.”   Hopi Native American proverb I disagree.  Those who tell entertaining stories will rule the world.   That’s why I’m always rambling about adding Blockbuster Storytelling or…

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Why your super-power isn’t as important as you think

When I was trying to break into comics (which is to say work for DC or Marvel) I used to go to DC Comics’ Talent Search at San Diego Comic-Con.    You’d get the ‘fire…

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