The Marketing Secret No One Talks About

When it comes to marketing ‘secrets’ tactics always get mentioned.  They have their place but they’re a bit over-rated.   It’s better to understand principles.  Like, WHY you do what you do.  Your story is…

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Writing Copy isn’t Just about Spacing

“Now, listen up. When a person first looks at something you have written it should be something that looks inviting to read. Easy-to-read. When he looks at your page of copy he should be drawn…

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Why posting on social was like a staph infection

Originally I never did social media for my art business.  I couldn’t stand it.  No matter what Gary V or the gurus I love said.  I enjoyed posting on social about as much as a…

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My Illusion of Being My Own Boss

When I escaped from my insurance job to art for Marvel Comics my inner entrepreneur was gleaming.  I was self employed again and doing entrepreneurial stuff.  I was excited.   After a couple of years…

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Thanos? Give Me a Break

France beat the US men’s basketball team and the media has lost it’s mind.  USA didn’t get blown out, they lost by six points.  that’s two 3-pointers!  Give me a break.   I get it. …

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